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Text4baby

She's One Smart Mom, She's Got text4baby

Connecting Kids to Coverage & Text4baby

Having a baby is a health journey like no other and it’s not easy. Connecting Kids to Coverage, administered by the Centers for Medicare & Medicaid Services (CMS), and text4baby have joined forces to make it easier for moms to take charge of their family’s health. Join our ongoing activities to help ensure that eligible moms can easily obtain free or low-cost health coverage and access critical health and safety information through text4baby.

 

During Connecting Kids to Coverage and Text4baby Enrollment Day, kicking off the new partnership, Cindy Mann, CMS Deputy Administrator and Director of the Center for Medicaid and Children’s Health Insurance Program (CHIP) Services, spoke about the partnership's relevance to the CHIP Reauthorization Act. “On the third anniversary of this law being enacted, we are providing an important new tool that can help connect mothers and children to affordable coverage. This new tool is an important vehicle for reaching young mothers.”

 

U.S. Surgeon General Dr. Regina Benjamin said of our new partnership, “Text-messaging is a part of the culture in terms of how we communicate. Using text-messaging to help conduct outreach to families about health coverage for their children is just one more way that the appropriate use of technology is enhancing how we make sure pregnant women and children get the health care they need.”

 

HHS Secretary Kathleen Sebelius also remarked, “Through CHIPRA, the health care law and this partnership, we are helping more and more women across the country have the insurance and information they need to have healthy babies and keep them healthy as they grow up.”

 

Have you seen the media coverage of Text4baby and Connecting Kids to Coverage?

 

Take a look at the national press release, Todd Park's HHS Blog, and the HHS press release announcing the new partnership, as well as the press releases from a local event in Chicago and a local event in Miami to read more.

 

Here are a few other highlights:

-Univision feature
-Metro Latino article
-Nurse.com article
-10 News feature and clip
-News OK article
-Logan County Currier and The Oklahoma Eagle articles                                                                      

-Telemedicine news article
-Arizona Department of Health blog
-Newark event feature on WMBC-TV63

 

There were also 16 submissions to the MomsRising Connecting Kids to Coverage and text4baby blog carnival! The MomsRising website has a reach of over 3.4 million readers and 18,014 followers on Facebook.


• Connecting Kids to Coverage and Text4Baby: A New Partnership that Clicks!, Cindy Mann
• Connecting Kids to Coverage and Making it Meaningful for Moms (and Dads), Natasha Robinson
• Boosting health care enrollment for pregnant women and kids in MI, Erin Sloan-Turner
• The “Connecting Kids to Coverage” Challenge is an important tool toward improving children’s health, Karen Crompton
• Text4Baby Empowers Moms With Info on the National Breastfeeding Helpline, Canielle Preston
• When Change Happens, Daryn Kirkpatrick
• Emphasizing healthy child development – from birth to adulthood, Matthew Wright
• Making the Online Connection for Children’s Health, Claudia Page
• Enrolling more children into health coverage gets them one step closer to better, life-long development, Amy Swanson
• Using Technology to Connect in New Ways in Illinois, Kathy Chan
• Building Blocks for Healthy Babies, Dayanne Leal
• Text4Baby and Johnson & Johnson: A public-private partnership for public health, Susan Can & Sarah Ingersoll
• The National Healthy Mothers, Healthy Babies Coalition: Partnering to Provide Health Information and Coverage, Sarah Ingersoll
• Welcome Children to the World with Health Care Coverage, Cathy Hope
• Technology and Innovation Supporting Health, Kimberly Bassett
• Public Programs that Work– Good News on Children’s Coverage, Gene Lewit

What You Can Do:
  • If you or your child need health coverage, you should apply. Click here to find affordable health coverage programs in your state.
  • Sign up for text4baby by texting “BABY” (“BEBE” for Spanish) to 511411 on your phone or click here to sign up online. You'll get free health tips and resource information on your phone through pregnancy and baby's first year.
  • Connect on Facebook with other text4baby moms and members of the text4baby community. Share your experience with Connecting Kids to Coverage and text4baby on your social media space.
What Your Organization Can Do:
  • Engage with local, state, and national partners to honor Connecting Kids to Coverage & Text4baby Enrollment Day on February 28, 2012 and beyond. Plan an activity or event to connect eligible moms to affordable health coverage and text4baby. Examples of events include strategy sessions, baby showers, press events, or even community fairs.

- Find existing text4baby partners in your area.

- Find Connecting Kids to Coverage grantees.

  • Already planning an event? Share the details with others in your community:

  • Looking for an existing event to attend? Find activities happening near you:

  • Check out our Enrollment Activity Planning Guide here.
  • Promote your enrollment drive in advance to maximize participation! Post on Twitter and Facebook to share the message about the events going on in your community. Use these sample tweets and Facebook posts to get you started.

-Facebook: Help your family stay healthy. Join our Connecting Kids to Coverage & Text4baby Enrollment activities (link to information about your event/activities)

-Twitter: Help families stay healthy. Join our Connecting Kids to Coverage & Text4baby Enrollment activities (link to information about your event/activities)